So, uh, hi. How’s the pandemic been treating you?
Here at the Independent, we’ve been working harder than we ever. I’ve been dividing time between looking for funding, getting out our new Daily Digests five or six times a week (sign up for them here), new projects, and doing the “normal” Independent work (writing, editing, posting stories, etc.).
Here’s how that’s going:
• Our staff and contributors have been doing amazing journalism. Want proof? Look at all of the content compiled in our May print edition. Even though we don’t have enough advertising support to justify it, we decided to bump up this issue to 32 pages so print readers could get all of the important news and information we covered in April—regarding everything from the struggles of our local senior centers and domestic-violence agencies, to news on how our schools are coping, to advice on how to cut down on food waste. I can’t thank our writers and designers enough for all the work they’re doing.
• I am proud to announce that the Coachella Valley Independent is one of 400 local newsrooms around North America that received a $5,000 grant from the Facebook Journalism Project, in partnership with the Lenfest Institute for Journalism and the Local Media Association, to help us continue our reporting on the coronavirus crisis. We’re honored to be one of the recipients of this grant. Not only is it evidence of the quality work we’re doing at the Independent; it’s a testament to all of the support and feedback we have received from you, our readers. I thank all of you who have reached out and offered a kind thought, or words of encouragement, or constructive criticism, in the last couple of months. This grant and your support will help us continue to do what we do—honest, local, ethical journalism, available for free to all.
• However … that $5,000 grant, while beyond helpful, doesn’t even cover one month of the losses in business we’ve had as a result of the pandemic. That’s why I am sooooo grateful to everyone who’s become a Supporter of the Independent in recent months. Dozens of readers have stepped up with amounts between $5 and $500—but again, it’s still not enough to make up for our other revenue losses due to the pandemic. If you’d like to join them and help us continue doing what we’re doing, visit our Supporters page.
• You can also support the Independent, the CREATE Center for the Arts and local artists by purchasing our local-art coloring-book project, Coloring the Coachella Valley Vol. 1. It features the work of local artists, as well as Independent file photos converted into coloring pages. All the proceeds will be split between the Independent, the CREATE Center and the artists whose work is inside. The 24-page book is available as both a digital download and as a printed 8.5 by 11 book, on quality paper, by the UPS Store. The digital downloads cost $20 each; both the digital download and the print version are available for $30 each (shipping included). Learn more and see a few sample pieces here.
• We know virtually every local small business is struggling right now—so we’ve started our new Adopt a Small Business program, an initiative designed to promote locally owned businesses AND support local journalism. You can help a favorite small business advertise in the Independent—at highly discounted rates: For $199, the small business will receive a quarter-page ad in a monthly print edition of the Independent; run-of-site ads in rotation for a month at CVIndependent.com; and at least one ad per week for a month in the Independent’s Daily Digest. The value of this package is more than $600. Find details here.
Thanks for reading the Coachella Valley Independent. Hang in there. Better days are coming.