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10 May 2018

Food Trucks, A Classic Film and Lots of Fun: Street Food Cinema Comes to La Quinta

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The Sandlot will be playing at the first Street Food Cinema in the Coachella Valley. The Sandlot will be playing at the first Street Food Cinema in the Coachella Valley.

Live music. Food trucks. Massive “Beast” slobber … and baseball, circa 1962. That’s what you’ll find at Street Food Cinema, coming to La Quinta Park on Saturday, May 26.

Street Food Cinema began in Los Angeles in 2012. What is it, exactly? It’s a fun, affordable outside evening activity combining music, food and a classic movie, to which you can take your entire family—without it becoming an expensive, burdensome dread for everyone. It’s like the old drive-in, except you’re not stuck in the back of your dad’s old car with speakers that squeak.

Steve Allison is one the co-founders—his wife, Heather Hope-Allison, is the other—of the Street Food Cinema.

“Our season runs from April to the last week in October,” Steve Allison said. “The majority of these events is in and around L.A.; we do 60 events in a six-month period. In 2016, we started to expand, doing events in Phoenix and San Diego. Now we’re coming out to the valley to expand and share our vision.

“This is the first time we have co-branded with a city: This summer, we’re partnering with the city of La Quinta.”

What should we expect if we have never been to one of these events?

“The gates open at 5:30 p.m. When you enter, the screen and food trucks will be ready,” Allison said. “First, you’ll set up camp and drop your blankets in the field in front of the screen. Then go and hit the food trucks, and enjoy the live music that is playing. There will be a comedic emcee who will keep the activities moving through the night. You can take your dinner back to your picnic spot and eat, or you can go play games. There will be a giant Jenga, sponsored cornhole stations, and more outdoor games. At 6:30, the emcee introduces the band.”

By the way, that band will be The Flusters, the reigning Best of Coachella Valley Best Local Band, as voted on by readers of this fine publication.

Allison continued: “Then the emcee will start an audience game. …These games usually have the theme of the movie of the night. The emcee will provide the play-by-play, and after the winner receives their trophy, the movie will start,” at 8:30 p.m.

The movie on May 26 will be The Sandlot, a 1993 classic about the adventures of a young group of friends who learn about life, love and baseball during the summer of 1962. Of course, the film also features the Beast, the amazing slobbering pooch!

Speaking of dogs: This is a family-friendly event, and that includes four-legged family members. If you do bring dogs, remember baggies to pick up after them. Oh, and leave the tall-backed chairs at home; chairs can be only 6 inches or less off the ground.

“If you want to bring your own snacks or food, you’re welcome to,” Allison said. “That is an easy way to make it even more affordable.”

I asked Allison to let me in on a secret: Where’s the best place to sit?

“We have a 50-foot production-value screen and 12 state-of-the-art speakers,” he said, “so you’ll be able to see and hear where ever you sit, and it will sound the same. Everybody is guaranteed to have a great experience.”

Street Food Cinema begins at 5:30 p.m., Saturday, May 26, at La Quinta Park, 78468 Westward Ho Drive. Advance tickets are $10, or $7 for children ages 6 to 12; kids 5 and younger get in for free, and family four-packs of tickets are $30. Tickets are $3 more at the door beginning at 6 p.m., if any remain. For tickets or more information, visit www.streetfoodcinema.com/the-sandlot-lq.

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