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10 Jan 2020

Adding Adventure to the Tunes: 4xFar Is Bringing More Than Just Music to the Coachella Valley's Newest Big Festival

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Saturday headliner Anderson .Paak and the Free Nationals’ beautiful combination of funk and hip hop is sure to get any music fan bobbing their head. Saturday headliner Anderson .Paak and the Free Nationals’ beautiful combination of funk and hip hop is sure to get any music fan bobbing their head.

We truly do live in the land of music festivals.

As the 2000s have progressed, the Coachella Valley has become a hotspot for music festivals, with up to 125,000 attendees flooding the streets from Palm Springs all the way to Indio and beyond for one weekend event alone. Whether it be for the extremely hip Coachella Valley Music and Arts Festival (best known as simply Coachella), the country-tinged of Stagecoach, or any of the one-offs like the headbanging Big 4 or the classic-rockin’ Desert Trip, there is no doubt: The Coachella Valley is one of the world’s most popular places for music festivals.

The year 2020 brings yet another festival to the fold: On Saturday and Sunday, Jan. 18 and 19, 4xFAR, presented by Land Rover, will bring a new kind of festival experience to the valley—specifically, Empire Grand Oasis in Thermal.

Some of today’s top artists are set to perform, with a little something for everyone. Saturday headliner Anderson .Paak and the Free Nationals’ beautiful combination of funk and hip hop is sure to get any music fan bobbing their head. (.Paak plays the drums and raps at the same time; it’s truly a sight to see.)

Sunday’s headliner is a DJ set by acclaimed producer Mark Ronson, and A Tribe Called Quest alum Q-Tip. Both have producer credits scattered across the past 30 years, so this set should be as interesting as it will be dance-able.

Other notable acts include folk-rockers Kurt Vile and the Violators, whose music will remind attendees of some Neil Young and Tom Petty tunes; and indie group Young the Giant, which makes music that just makes you feel good.

But music isn’t the only thing 4xFAR will have to offer. It will feature an “Adventure” section alongside the musical lineup. Land Rover is bringing its brand-new 2020 Defender to Thermal for festival-goers to test-drive on a 15-acre course. Other activities include mountain-biking, rock-climbing, ax-throwing and even fly-fishing.

The festival will take place at the Empire Grand Oasis, which is one of the most beautiful locations in the valley. It includes 35 acres including date-palm groves, a freshwater lake and a waterfall!

A standard one-day ticket costs $95, with a weekend pass sitting at $185. There’s a VIP option for $349, which allows earlier entry into the festival, as well as access to a VIP-only lounge with elevated seating and premium food and beverage. Or, one can go all out and purchase the Private Palapa ticket for $3,000, which will provides a party of six with a private hangout spot for the festival, complete with a service staff and two VIP parking passes.

Garth Trinidad, a DJ and host on KCRW, is the festival’s music curator. “4XFAR is set to be the first experience of its kind in lifestyle focused entertainment—an intimate, celebratory adventure where guests can taste the cross pollinated nectar of music, art, adventure and culture in a gorgeous oasis under the desert sky,” he said, in the type of quote that could only come from a press release. “I'm elated to be in the mix as music curator!”

The 4xFar festival takes place Saturday and Sunday, Jan. 18 and 19. For tickets or more information, visit 4xFAR.com.

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